If you’re looking for your outdoor music event to go the long haul and be around for years to come, you will want to consider investing money to promote your show. Not only does it look good, it helps to build your brand.

Brand has been defined as the space in a prospect or customers’ mind that your event owns. Look at the two pictures below and decide how you want to be thought of by your guest and customers. Which picture is likely to get your target market coming and returning for years? Of course the picture with the graphics is more likely to provide your attendees with the perception of professionalism and quality. They are more likely to attend an event that is run by promoters who put out this brand than one who simply has a stage and an empty fence. Plus it provides a much more appealing look to your event.

This is just one part of your event that will speak to your audience. Every touch point can reinforce your brand. And as an important part of that brand building, consider LED video screens. The video walls not only look amazing, but you can play video and graphics thoughout your event that can tell your story and build your brand. At Fire Up Video, we believe jumbotron screens may be the most important way for you to build your brand and tell the world for years to come, exactly who your and why they should care!

Fire Up Video offers LED video board screen rentals for outdoor events across the Midwest, including states such as Ohio, Indiana, Tennessee, Kentucky, Missouri, Iowa, Minnesota, Wisconsin, Illinois, Michigan, North Dakota, South Dakota, Kansas, Nebraska, Colorado, and more. Please contact us with any questions or for more rental information at 612-759-1012 or baum3@earthlink.net.